Speaking of search engine diversification, there is also one massive search engine where people have the intent to sell or buy: Amazon. Globally, Amazon is one of the largest e-commerce companies. It only makes sense that if you are selling a product, consider exploring Amazon’s features to help boost your product’s presence in the market.
Optimizing your product pages as well as fitting the right copy will push you up further in the search results for relevant keywords that are used by Amazon shoppers. Now, remember, users here are looking to buy so you will have a lot of tough competition for high-value keywords.
What we will do here is develop a listing that is optimized for Amazon’s platform as well as combining efforts in ad placements, user reviews, and effective copywriting that will help your brand grow organically.
With any organic campaign, time and a lot of effort need to be made before results start to flow in. There will be A/B testings done as well as constant networking because Amazon is very user-driven. Our experience in Amazon Marketing will push your forward faster through our team’s systemized steps to executing that organic campaign. You can do this yourself but, it will be costly to create from the ground up a team of specialists just for your Amazon Marketing campaign. Outsourcing this very particular job to a team of experienced specialists will make your ad spend definitely worth your while.
Just some of the services that will be included in the Amazon Marketing campaign:
- Creation, execution, management, and interpretation of Amazon campaigns
- Lead generation for products with high conversion rates to increase sales
- Implementation of Headline search ads and product display ads
- Amazon’s SEO (search engine optimization) and keywords analysis
- Performance report and Evaluation of metrics